On thursday the 2nd of February 2017 from 10-12am, CupoNation is organising a global webinar for students and future entrepreneurs

Andreas Fruth Co-founder and Managing Director at CupoNation

Rocket Internet is one of the world’s largest internet incubators with over 100 market leading companies in its portfolio, employing more than 20 000 people worldwide. Our success is based on an international team of highly motivated young entrepreneurs combined with the necessary business intelligence for our industry – (Online) Marketing excellence. Rocket’s mission is to create great companies worldwide. To achieve this goal, we want to not only attract, but also to develop talent with the skills needed to be successful early on. It is never too early to start your entrepreneurial career!

Guided by this philosophy, we are hereby introducing a “’Start-now’ - webinar for aspiring entrepreneurs”. For achieving a high relevancy and providing 100% real-life, hands-on knowledge and insights, the webinar is conducted together with our young and multinational portfolio venture CupoNation which is one of the leading players in the rapidly expanding international couponing market. Merely founded in 2012, CupoNation is already active in 20 countries with a market leader position in Austria, Switzerland, France and Denmark.

Dr. Andreas Fruth: With years of extensive experience at McKinsey & Company and Rocket Internet, CupoNation’s Co-Founder and Managing Director has been able to build and sustain a profitable global brand in 3 years.


The following topics will be covered during this 2-hour webinar:

  • Lessons learned from building international startups
    Focus on the process involved in launching your own venture successfully. Amongst other things, we will cast light on establishing an optimized business model, getting the right team on board, careful selection of markets, conceptualization of the business and managing the actual roll out process.
    We will explain online marketing channels including search engine marketing and affiliate marketing, and go through practical tips and tricks on what you should always remember to do, and what you should not do. Furthermore, we will go through what key performance indicators you should always focus on in order to survive in the long run.

The competition

Students will be able to ask questions and have the chance to participate in our Case-Study competition. The winner with the best solution to the case, will be awarded a guaranteed 2 month paid Internship with CupoNation for a Business Development / Online Marketing position.

CupoNation is an online savings portal, with a global presence in 18 countries and market leader positions in Austria, Switzerland, Spain and Denmark. As we provide discounts and deals for a vast number consumers every day, from brands like Zalando, IKEA, Nike and Adidas, we are always concerned with the improvement and optimisation of the user experience. Your task, is to come up with Marketing solutions for the following Retailer Landing pages at CupoNation: Amazon, and Expedia.

The Task: How would you improve the Landing Pages of Amazon and Expedia with the goal of: Enhancing the user experience and adjusting the content in a way that adapts the branding of the retailers, whilst retaining a CupoNation image Please note: Should you be curious to participate, please present your findings in an email to rasmus.sorensen@cuponation.dk, no later than the 30th of January.


    The webinar is free of charge. To participate you will have to sign up on the form below, with your name and email.
  • date
    The webinar will take place Thursday the 2. of Ferbruary 2017, from 10-12 AM. This includes 30 minutes time for questions and discussions.
    After the webinar there will be an arranged case competition. Details of the case competition will be published after the webinar session.
  • prize
    The best participants from every country will be awarded an interview and will be considered for an Online Marketing or Business Development position at CupoNation.
    Sign up by submitting your information in the form beneath. You will receive an e-mail with all the necessary information to participate.
  • Requirements
    Computer and internet connection.

To sign up send us an email at rasmus.sorensen@cuponation.dk Please, indicate your name, nationality, and your email address

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